Branded Web Games

For promotional campaigns of RG Brands
Pepsi, Asu, Piala, Dada

As part of the collaboration with RG Brands Kazakhstan (brands Pepsi, Piala, Dada, Asu), Singularity Lab developed a series of web games for promotional campaigns, which sparked significant user interest, increased sales, and brand recognition.

Cross-platform Web Game

The game launches directly in the browser, making it available on any device with an internet connection..

Intuitive Control and Dynamic Gameplay:
Intuitive game mechanics and dynamic gameplay were used in the projects. Popular games of the HyperCasual genre were taken as a basis. This approach resulted in excellent user engagement and retention metrics

Brand awerness
The game contributes to strengthening the dynamic and youthful image of the brand..
User Engagement
The gameplay and interactivity contribute to deepened interaction with the audience

With this project, Singularity Lab highlighted its ability to combine creative approaches and technical expertise to create impressive digital solutions that enhance marketing strategies and strengthen the connection of brands with their audience​​.